Virtual Reality in Gaming Market

The global Virtual Reality in Gaming Market is valued at USD 9.12 Billion in 2023 and is projected to reach a value of USD 73.1 Billion by 2032 at a CAGR (Compound Annual Growth Rate) of 26.02 % between 2024 and 2032

Virtual Reality In Gaming Market Overview

The rise in smartphone usage, driven by affordability and diverse internet connectivity options, has led to a surge in virtual reality (VR) headset purchases among gamers. As 5G technology becomes mainstream, mobile VR adoption is expected to increase significantly. A key driver in VR gaming's growth is the explosive popularity of competitive online gaming, or "e-sports," which is projected to generate USD 1.1 billion in revenue due to the increasing number of professional gamers and larger prize pools. However, the industry faces challenges such as the high cost of VR headsets, limited quality content, and motion sickness issues. Major players like Sony and Facebook are expected to release advanced VR headsets, enhancing the market.

Advancements in motion tracking, 3D effects, and interactive graphics are propelling the VR gaming sector, making gaming more immersive. The global user base for AR and VR games is projected to reach 216 million by 2025. Innovations such as standalone VR headsets and AI integration enhance gaming experiences, while investment in content creation tools highlights the importance of high-quality content. Despite the challenges of affordability and hardware compatibility, the VR gaming market is poised for growth as technology continues to evolve, making VR gaming more accessible and engaging.

Virtual Reality In Gaming Industry Highlights

• Increased investment in innovative technologies has driven the expansion of virtual reality in the gaming industry
• In 2023, North America took the lead in the market with a 29.7% share of total revenue, fuelled by advancements in augmented reality (AR), virtual reality (VR), 3D audio, enhanced graphics, and other cutting-edge technologies
• Asia Pacific is projected to achieve a significant CAGR of 24.1%, driven by the expanding markets of India, South Korea, China, and Indonesia
• In 2023, the Virtual Reality (VR) gaming market saw the gaming console segment captured the largest revenue share of 57.1%
• The individual segment is poised for considerable growth during the forecast period, with increasing accessibility of VR games at home and the declining prices of VR hardware
• The commercial space segment accounted for the largest revenue share, 38.1%, in 2023 and is expected to record robust growth over the forecast period due to the rising number of VR gaming globally
• Advancements in VR gaming hardware and software are rapidly evolving, driven by contributions by major tech companies such as Microsoft, Google, and Samsung. These contributions promise increasingly immersive gaming experiences, signalling the industry's robust and promising future.

Regional Overview

Asia Pacific is projected to achieve a significant CAGR of 24.1%, driven by the growing markets across India, South Korea, China, and Indonesia

The market growth is fuelled by the region's robust gaming audience and infrastructure, positioning it as a critical market for VR gaming investments. China, supported by government policies and technological advancements like 5G, is expected to lead in VR adoption. Regional players are innovating with realistic game features, exemplified by Virtuleap's Enhance VR brain training app, launched in China in collaboration with HTC Viveport China. The app focuses on cognitive skills enhancement through daily mini-games.

In 2023, North America took the lead in the market with a 29.7% share of total revenue, fuelled by advancements in augmented reality (AR), virtual reality (VR), 3D audio, enhanced graphics, and other cutting-edge technologies

The U.S. played a pivotal role in this growth trajectory, benefiting from early technology adoption and consumer preferences aligned with innovative solutions. Key industry players such as Electronic Arts, Inc., Google LLC, Leap Motion, Inc., Facebook Technologies, LLC, and Microsoft Corporation bolstered regional expansion efforts by developing state-of-the-art hardware and software solutions, further solidifying North America's dominance in the global market.

Latin America's Virtual Reality In Gaming Market Poised for Strong Growth with a Projected CAGR of 25.9%

The expansion is driven by a rising number of startups specializing in virtual reality, increasing crowdfunding activities, growing sales of gaming consoles, and a large and expanding gamer community. Brazil, Mexico, UAE, Saudi Arabia, Bahrain, and Israel are emerging as pivotal centers for VR-based recreational activities within the gaming industry, highlighting Latin America's potential as a lucrative market.

Europe's Virtual Reality In Gaming Market Thrives Amidst Growing Demand and Gaming Tournaments

The region's growth is fuelled by escalating demand for VR devices, particularly in gaming tournaments across Germany, Italy, Spain, and other countries. These tournaments feature cutting-edge games incorporating VR technology, driving adoption among gaming enthusiasts. European governments and prominent gaming organizers actively promote various gaming competitions, further stimulating market growth. Germany, recognized as a central hub for gaming, is positioned to create numerous opportunities in the near future.

COVID-19 Impact Analysis on the Virtual Reality in Gaming Market

Surge in Demand During the Pandemic

Despite the challenges posed by the COVID-19 pandemic, the VR In gaming market has shown remarkable resilience. It has not only met the surge in demand but also provided a platform for individuals to connect, socialize, and engage in otherwise restricted activities due to lockdowns and social distancing measures. The closure of outdoor and social venues further drove interest in VR, especially multiplayer games that facilitated virtual socializing and recreation.

Challenges in Supply Chain and Market Response

Despite increased demand, the VR In gaming market faced challenges such as disruptions in manufacturing and supply chains for hardware like VR headsets. However, the industry's adaptability was evident as the digital distribution of VR gaming software mitigated some of these challenges, allowing developers to continue delivering content seamlessly.

Recovery and Growth Post-Pandemic

Following the initial disruptions, the VR In gaming market began recovering as manufacturing resumed and supply chains stabilized. Prices normalized, making VR technology more accessible again. The market's potential was further bolstered by the confidence of investors who injected funds into startups and established companies, igniting a wave of innovation and technological advancements that promise an exciting future for VR gaming.

By User Analysis

The commercial space segment accounted for the largest revenue share, 38.1%, in 2023 and is expected to expand at the fastest CAGR over the forecast period due to the rising number of VR gaming zones and arcades globally

These commercial spaces offer immersive virtual reality experiences that allow users to disconnect from reality and engage with simulated environments fully. Young consumers are particularly drawn to arcades, cafes, and amusement parks, which provide high-quality VR gaming experiences at affordable hourly rates. With their large open areas and enhanced VR interactions, commercial spaces offer premium experiences that contribute to their popularity.

The individual segment is also poised for considerable growth during the forecast period, with increasing accessibility of VR games at home and the declining prices of VR hardware

Although cost has traditionally limited consumer adoption of VR gaming, decreasing hardware prices and the increasing availability of VR games for home use are driving this segment's expansion. Companies are developing cost-effective VR gadgets to reach a broader audience. For example, Google LLC's cardboard headset, which works with smartphones, offers an accessible way to experience VR gaming. The ongoing efforts of companies to make VR more affordable and widely available are expected to boost this segment's growth significantly.

By Connecting Device Analysis

In 2023, the Virtual Reality (VR) gaming market saw the gaming console segment assert dominance, capturing the largest revenue share of 57.1%

The advanced features in new consoles from major players like Sony Corporation and Microsoft largely drove the dominance. These features include solid-state hard drives, backward compatibility, higher frame rates, and enhanced VR support, which are set to fuel significant growth in the industry.

The PC/desktop segment is projected to experience the fastest growth, with a CAGR of 25.1% during the forecast period

Customization options from entertainment-based companies like ORIGIN PC Corporation and CYBERPOWERPC, combined with advancements in Graphics Processing Units (GPUs) and RAM from chip fabricators such as NVIDIA Corporation and Advanced Micro Devices, Inc., are driving this rapid expansion. The evolving technology in these devices enhances the VR gaming experience, positioning them as an essential area of innovation and investment.

Virtual Reality In Gaming Market Trends

Advancement in Graphics Technology

The drive for realism is boosting the popularity of advanced hardware and graphics. For example, Apple's Vision Pro headsets, launched in February 2024, feature cutting-edge 3D vision technology for an enhanced virtual experience. Similarly, high-resolution headsets like PlayStation VR2 and Oculus Quest 2 provide more immersive visuals and smoother gameplay. Powerful GPUs, such as the NVIDIA GeForce RTX 30 series, further improve graphical fidelity, driving the demand in the virtual reality gaming market.

Growth of Multiplayer and Social VR Experiences

The focus on multiplayer and social interactions transforms VR into a social platform. Popular titles like "Rec Room" and "VRChat" enable players to connect within virtual spaces. Platforms like Facebook's Horizon Worlds allow users to share, create, and explore worlds, boosting market revenue. Notably, the Premier League's partnership with Rezzil in March 2024 to develop a VR video game for recreating iconic goals exemplifies this trend.

Emphasis on Fitness and Health Integration

Virtual reality is increasingly being used in the fitness and healthcare sectors. Games like "Supernatural" and "Beat Saber" combine gaming with workout routines, offering an engaging way to stay fit. VR accessories, such as the VR treadmill from Virtuix and the haptic suit from Teslasuit, enhance the fitness experience. For example, Virtuix's "Omni One" VR treadmill, launched in March 2024, allows users to physically run around in VR games, promoting physical activity among health-conscious gamers.

Integration of Cloud Technology

Cloud technology is a game-changer in the world of VR gaming. It's about more than just storage and rapid access to gaming libraries. It's about making high-end gaming more accessible. With capabilities like live streaming, infinite storage, and connectivity across devices, cloud technology reduces the need for expensive offline gaming equipment. Advances in cloud computing are lowering initial costs and making high-end gaming a reality for more people. This technology supports VR gaming by offering 3D environments and various VR attachments, facilitating immersive and interactive gameplay.

Market Dynamics

New Technologies and Improved Graphics Performance Propel Market Growth

The development of new technologies such as Full High Definition (FHD), Ultra-High Definition (UHD), and 4K displays has significantly enhanced the use of televisions for watching movies and playing video games. Increased investment in innovative technologies has also driven the expansion of virtual reality in the gaming industry. VR in gaming provides a more realistic and immersive experience, making it more intuitive and engaging for players. Technologies like 3D gaming glasses contribute to a sense of genuine presence, enhancing interaction, emotions, immersion, real-time responsiveness, and cognitive engagement. For example, the Oculus Rift 3D gaming glasses, with HD screens for each eye, offer superior visual quality during gameplay.

Adverse Health Impacts May Restrict the Growth of the VR In gaming market

Prolonged use of virtual reality in gaming can have negative health impacts on gamers. The technology's use of devices that simulate movement without actual physical movement can cause motion sickness. Additionally, the potential for addiction to VR gaming can affect mental health, as technology can blur the line between virtual and real worlds. Psychologists warn that violent and unlawful game content may lead to real-life criminal behaviour. The increasing popularity of immersive and interactive games is projected to negatively impact players' well-being, potentially hindering the growth of the VR gaming sector.

‹›

Report Coverage & Deliverables

PDF report & online dashboard will help you understand:

• Real-Time Data Updates:
• Competitor Benchmarking
• Market Trends Heatmap
• Custom Research Queries
• Market Sentiment Analysis
• Demographic and Geographic Insights

Book Demo

Get Access Now

Track market trends LIVE & outsmart rivals with our Premium Data Intel Tool: Vantage Point

Virtual Reality In Gaming Market Competitive Outlook

Virtual Reality (VR) gaming has significantly progressed, offering players increasingly immersive experiences through sophisticated games. Popular titles such as Beat Saber, Half-Life: Alyx, and The Walking Dead: Saints & Sinners showcase impressive graphics and engaging gameplay, pushing the boundaries of VR technology. Several companies have developed VR headsets with unique features in terms of hardware. Meta's Oculus series, including the Oculus Rift, Rift S, and standalone Quest and Quest 2. Sony's PlayStation VR integrates seamlessly with PlayStation consoles, enhancing gaming experiences on PS4 and PS5. HTC's Vive series and Valve's Index cater to PC gamers with precision tracking and high-resolution displays.

As VR gaming continues to evolve, advancements in hardware and software are expected, promising even more immersive gaming experiences. Major tech companies like Microsoft, Google, and Samsung also contribute to the industry's growth, indicating a promising future for VR gaming.

In the Virtual Reality In Gaming, firms produce various accessories like motion-sensing devices, treadmills, gloves, arms, and bodysuits. Intense competition has shifted focus to cost-effectiveness, innovation, and quality in VR hardware, content, and software. Typically, a new generation of gaming consoles emerges every five to six years, with sellers continually upgrading technology. Companies are expanding regionally, merging, acquiring, and forming strategic collaborations to grow globally. For example, in February 2023, Sony Interactive Entertainment (SIE) launched PlayStation VR2 (PS VR2), a next-generation VR headset featuring high-fidelity visuals, innovative sensory enhancements, and improved tracking capabilities.

The key players in the global Virtual Reality in Gaming market include - bHaptics Inc. (South Korea), Facebook Technologies, LLC./Oculus (US), Google VR (US), HTC Corporation (Taiwan), SAMSUNG Electronics Co. Ltd. (South Korea), Sony Interactive Entertainment LLC (US), TESLASUIT/ VR Electronics Limited among others.

Recent Developments and Industry Contributions

July 2024: Virtual Reality Gaming Venue Opening First U.S. Location in Bellevue

• Mirra, a Bellevue-headquartered company known for upscale, tech-immersed social entertainment, announced the opening of its first U.S. location in the Bellevue Collection in August. The 10,708-square-foot venue will be on the third floor of Lincoln Square, opposite Cinemark Reserve, and will accommodate up to 482 people. It will feature virtual reality and 8K LED screen walls for immersive gaming and food and drink options.

April 2024: Lenovo, Asus, and Microsoft Partner with Meta for VR Headsets

• Facebook's parent company, Meta, launched the Meta Horizon OS for third-party VR headsets, the same system used in Meta Quest. Asus and Lenovo are among the first companies to adopt this OS, while Microsoft is collaborating with Meta to create a "limited-edition" VR headset inspired by Xbox.

June 2023: Meta Platforms Introduces VR Gaming Subscription Service

• Meta Platforms (META) launched a VR gaming subscription service, Meta Quest+, to boost revenue. Subscribers can retain access to games as long as they remain active members. Meta touts this subscription as the most affordable way to expand one's game library with high-quality content.

The global Virtual Reality in Gaming market can be categorized as Component, Connecting Device, User and Region.

Frequently Asked Questions (FAQs)?

1. What is the projected growth of the global Virtual Reality In Gaming market?

The global Virtual Reality In Gaming Market is valued at USD 9.12 Billion in 2023 and is projected to reach a value of USD 73.1 Billion by 2032 at a CAGR (Compound Annual Growth Rate) of 26.02 % between 2024 and 2032.

1. What is virtual reality (VR) gaming?

Virtual reality gaming involves using VR technology to create immersive, three-dimensional environments where players can interact with digital worlds using VR headsets, controllers, and other accessories. It enhances gaming experiences by making players feel like they are part of the game environment.

1. What are some popular VR games and platforms?

Popular VR games include titles like Beat Saber, Half-Life: Alyx, and The Walking Dead: Saints & Sinners, known for their impressive graphics and engaging gameplay. Major platforms for VR gaming include Meta's Oculus series (Quest, Rift), Sony's PlayStation VR, HTC's Vive series, and Valve's Index.

1. How many gamers worldwide are involved in VR gaming?

As of the latest data, the global gaming industry has approximately 3.32 billion active gamers. The VR gaming segment is growing rapidly, with projections indicating significant increases in user bases, particularly in regions like North America, Asia Pacific, and Europe.

1. What technological advancements are driving VR In gaming growth?

Technological advancements such as high-resolution displays, advanced GPUs, and improved motion tracking systems are driving growth in VR gaming. Innovations in VR peripherals like haptic suits, VR treadmills, and realistic motion controllers are enhancing the immersive experience.

1. What is the future outlook for VR gaming?

The future of VR gaming looks promising with ongoing advancements in technology and increasing investments from major tech companies. Growth in multiplayer and social VR experiences, integration with cloud technology, and innovations in health and fitness applications are expected to drive further expansion.

1. What are popular VR gaming headsets?

To start with VR gaming, you'll need a VR headset compatible with your gaming platform (PC, console, or standalone). Choose from popular options like Meta Quest, PlayStation VR, HTC Vive, or Valve Index. Explore VR gaming content available on platforms like Oculus Store, SteamVR, or PlayStation Store and ensure your hardware meets the recommended specifications for a smooth experience.