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In-game Advertising Market

In-Game Advertising Market

In-Game Advertising Market - Global Industry Assessment & Forecast

Number Of Pages # Pages:

147

Base Year:

2022

Date

Jun - 2022

Format:

PDF XLS PPT

Report Code:

VMR-1698

Segments Covered
  • By Advertisement Type By Advertisement Type Static Ads, Dynamic Ads, Advergaming
  • By Device Type By Device Type PC/Laptop, Smartphone/Tablet
  • By Region By Region North America, Europe, Asia Pacific, Latin America, Middle East & Africa
Snapshot
Base YearBase Year: 2022
Forecast YearsForecast Years: 2023 - 2030
Historical YearsHistorical Years: 2017 - 2021
Revenue 2022Revenue 2022: USD 6.63 Billion
Revenue 2030Revenue 2030: USD 14.75 Billion
Revenue CAGRRevenue CAGR (2023 - 2030): 10.50%
Fastest Growing Region Fastest Growing Region (2023 - 2030) Asia Pacific
Largest Region Largest Region (2022): North America
Customization Offered
  • Cross-segment Market Size and Analysis for Mentioned Segments Cross-segment Market Size and Analysis for Mentioned Segments
  • Additional Company Profiles (Upto 5 With No Cost) Additional Company Profiles (Upto 5 With No Cost)
  • Additional Countries (Apart From Mentioned Countries) Additional Countries (Apart From Mentioned Countries)
  • Country/Region-specific Report Country/Region-specific Report
  • Go To Market Strategy Go To Market Strategy
  • Region Specific Market Dynamics Region Specific Market Dynamics
  • Region Level Market Share Region Level Market Share
  • Import Export Analysis Import Export Analysis
  • Production Analysis Production Analysis
  • Other Others Request Customization Speak To Analyst
  1. Executive Dashboard
    1. Strategic Imperatives
  2. Premium Insights
    1. Top 3 Trends to Watch
    2. Demand and Supply Trends
    3. Top 3 Strategies Followed by Major Players
    4. Top 3 Predictions by Vantage Market Research
    5. Top Investment Pockets
    6. Insights from Primary Respondents
  3. Global In-Game Advertising Market - Segment Analysis
    1. Overview
    2. Global In-Game Advertising Market, 2016 - 2028 (USD Million)
    3. Global In-Game Advertising Market - by Advertisement Type
      1. By Static Ads
      2. By Dynamic Ads
      3. By Advergaming
    4. Global In-Game Advertising Market - by Device Type
      1. By PC/Laptop
      2. By Smartphone/Tablet
    5. Global In-Game Advertising Market - by region
      1. North America
      2. Europe
      3. Asia Pacific
      4. Latin America
      5. Middle East & Africa
    6. Market comparative analysis
  4. North America In-Game Advertising Market - Segment Analysis
    1. Overview
    2. North America In-Game Advertising Market, 2016 - 2028 (USD Million)
    3. North America In-Game Advertising Market, by Advertisement Type
      1. By Static Ads
      2. By Dynamic Ads
      3. By Advergaming
    4. North America In-Game Advertising Market, by Device Type
      1. By PC/Laptop
      2. By Smartphone/Tablet
    5. North America In-Game Advertising Market, by Country
      1. U.S.
        1. U.S. In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. U.S. In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      2. Canada
        1. Canada In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Canada In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      3. Mexico
        1. Mexico In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Mexico In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
  5. Europe In-Game Advertising Market - Segment Analysis
    1. Overview
    2. Europe In-Game Advertising Market, 2016 - 2028 (USD Million)
    3. Europe In-Game Advertising Market, by Advertisement Type
      1. By Static Ads
      2. By Dynamic Ads
      3. By Advergaming
    4. Europe In-Game Advertising Market, by Device Type
      1. By PC/Laptop
      2. By Smartphone/Tablet
    5. Europe In-Game Advertising Market, by Country
      1. Germany
        1. Germany In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Germany In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      2. UK
        1. UK Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. UK Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      3. France
        1. France In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. France In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      4. Spain
        1. Spain In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Spain In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      5. Italy
        1. Italy In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Italy In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      6. BENELUX
        1. BENELUX In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. BENELUX In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      7. Rest of Europe
        1. Rest Of Europe In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Rest Of Europe In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
  6. Asia Pacific In-Game Advertising Market - Segment Analysis
    1. Overview
    2. Asia Pacific In-Game Advertising Market, 2016 - 2028 (USD Million)
    3. Asia Pacific In-Game Advertising Market, by Advertisement Type
      1. By Static Ads
      2. By Dynamic Ads
      3. By Advergaming
    4. Asia Pacific In-Game Advertising Market, by Device Type
      1. By PC/Laptop
      2. By Smartphone/Tablet
    5. Asia Pacific In-Game Advertising Market, by Country
      1. China
        1. China In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. China In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      2. Japan
        1. Japan In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Japan In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      3. India
        1. India In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. India In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      4. South Korea
        1. South Korea In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. South Korea In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      5. South East Asia
        1. South East Asia In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. South East Asia In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      6. Rest of Asia Pacific
        1. Rest of Asia Pacific In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Rest of Asia Pacific In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
  7. Latin America In-Game Advertising Market - Segment Analysis
    1. Overview
    2. Latin America In-Game Advertising Market, 2016 - 2028 (USD Million)
    3. Latin America In-Game Advertising Market, by Advertisement Type
      1. By Static Ads
      2. By Dynamic Ads
      3. By Advergaming
    4. Latin America In-Game Advertising Market, by Device Type
      1. By PC/Laptop
      2. By Smartphone/Tablet
    5. Latin America In-Game Advertising Market, by Country
      1. Brazil
        1. Brazil In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Brazil In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      2. Argentina
        1. Argentina In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Argentina In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      3. Rest of Latin America
        1. Rest of Latin America In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Rest of Latin America In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
  8. Middle East & Africa In-Game Advertising Market - Segment Analysis
    1. Overview
    2. Middle East & Africa In-Game Advertising Market, 2016 - 2028 (USD Million)
    3. Middle East & Africa In-Game Advertising Market, by Advertisement Type
      1. By Static Ads
      2. By Dynamic Ads
      3. By Advergaming
    4. Middle East & Africa In-Game Advertising Market, by Device Type
      1. By PC/Laptop
      2. By Smartphone/Tablet
    5. Middle East & Africa In-Game Advertising Market, by Country
      1. GCC Countries
        1. GCC Countries In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. GCC Countries In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      2. South Africa
        1. South Africa In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. South Africa In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
      3. Rest of Middle East & Africa
        1. Rest of Middle East & Africa In-Game Advertising Market, By Advertisement Type
          1. By Static Ads
          2. By Dynamic Ads
          3. By Advergaming
        2. Rest of Middle East & Africa In-Game Advertising Market, By Device Type
          1. By PC/Laptop
          2. By Smartphone/Tablet
  9. Key Market Dynamics
    1. Introduction
    2. Market Drivers
    3. Market Restraints
    4. Market Opportunities
    5. Porter's Five Forces Analysis
    6. PEST Analysis
    7. Regulatory Landscape
    8. Technology Landscape
    9. Regional Market Trends
  10. COVID 19 Impact Analysis
    1. Key strategies undertaken by companies to tackle COVID-19
    2. Short term dynamics
    3. Long term dynamics
  11. Marketing Stratagy Analysis
    1. Marketing Channel
    2. Direct Marketing
    3. Indirect Marketing
    4. Marketing Channel Development Trends
  12. Competative Landscape
    1. Competition Matrix - 2021
    2. Company Market Share Analysis - 2021
    3. Key Company Activities, 2018 - 2021
    4. Strategic Developments - Heat Map Analysis
    5. Company Offering Evaluation
    6. Company Regional Presence Evaluation
  13. Company Profiles
    1. Alphabet Inc.
    2. Anzu Virtual Reality Ltd.
    3. Blizzard Entertainment Inc.
    4. Electronic Arts Inc.
    5. MediaSpike Inc.
    6. Iron Source Ltd.
    7. Motive Interactive Inc.
    8. Playwire LLC
    9. RapidFire Inc.
    10. WPP PLC
  14. Key Primary Respondents - VERBATIM
  15. Discussion Guide
  16. Customization Offered
  17. Annexure
  18. List of Figures
  19. List of Tables
  20. List of Abbreviations
FAQ
Frequently Asked Question
  • The global In-Game Advertising valued at USD 6.63 Billion in 2022 and is expected to reach USD 14.75 Billion in 2030 growing at a CAGR of 10.50%.

  • The prominent players in the market are Alphabet Inc., Anzu Virtual Reality Ltd., Blizzard Entertainment Inc., Electronic Arts Inc., MediaSpike Inc., Iron Source Ltd., Motive Interactive Inc., Playwire LLC, RapidFire Inc., WPP PLC.

  • The market is project to grow at a CAGR of 10.50% between 2023 and 2030.

  • The driving factors of the In-Game Advertising include

  • North America was the leading regional segment of the In-Game Advertising in 2022.