Augmented Reality (AR) Market
Augmented Reality (AR) Market - Global Industry Assessment & Forecast
Segments Covered
- By Technology Marker-Based AR Technology, Markerless AR Technology, Anchor-Based AR Technology
- By Offerings Hardware, Software
- By Device Type HUDs, HMDs
- By Application Consumer, Commercial, Enterprise (Manufacturing), Healthcare, Aerospace & Defense, Energy, Automotive, Others
- By Region North America, Europe, Asia Pacific, Latin America, Middle East and Africa
Snapshot
Base Year: | 2022 |
Forecast Years: | 2023 - 2030 |
Historical Years: | 2017 - 2021 |
Revenue 2022: | USD 20.72 Billion |
Revenue 2030: | USD 164.00 Billion |
Revenue CAGR (2023 - 2030): | 29.50% |
Fastest Growing Region (2023 - 2030) | Asia Pacific |
Largest Region (2022): | North America |
Customization Offered
- Cross-segment Market Size and Analysis for Mentioned Segments
- Additional Company Profiles (Upto 5 With No Cost)
- Additional Countries (Apart From Mentioned Countries)
- Country/Region-specific Report
- Go To Market Strategy
- Region Specific Market Dynamics
- Region Level Market Share
- Import Export Analysis
- Production Analysis
- Others Request Customization Speak To Analyst
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Executive Dashboard
- Strategic Imperatives
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Premium Insights
- Top 3 Trends to Watch
- Demand and Supply Trends
- Top 3 Strategies Followed by Major Players
- Top 3 Predictions by Vantage Market Research
- Top Investment Pockets
- Insights from Primary Respondents
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Global Augmented Reality (AR) Market - Segment Analysis
- Overview
- Global Augmented Reality (AR) Market, 2016 - 2028 (USD Million)
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Global Augmented Reality (AR) Market - by Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
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Global Augmented Reality (AR) Market - by Offerings
- By Hardware
- By Software
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Global Augmented Reality (AR) Market - by Device Type
- By HUDs
- By HMDs
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Global Augmented Reality (AR) Market - by Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
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Global Augmented Reality (AR) Market - by region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
- Market comparative analysis
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North America Augmented Reality (AR) Market - Segment Analysis
- Overview
- North America Augmented Reality (AR) Market, 2016 - 2028 (USD Million)
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North America Augmented Reality (AR) Market, by Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
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North America Augmented Reality (AR) Market, by Offerings
- By Hardware
- By Software
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North America Augmented Reality (AR) Market, by Device Type
- By HUDs
- By HMDs
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North America Augmented Reality (AR) Market, by Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
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North America Augmented Reality (AR) Market, by Country
- U.S.
- U.S. Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- U.S. Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- U.S. Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- U.S. Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- U.S. Augmented Reality (AR) Market, By Technology
- Canada
- Canada Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Canada Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Canada Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Canada Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Canada Augmented Reality (AR) Market, By Technology
- Mexico
- Mexico Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Mexico Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Mexico Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Mexico Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Mexico Augmented Reality (AR) Market, By Technology
- U.S.
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Europe Augmented Reality (AR) Market - Segment Analysis
- Overview
- Europe Augmented Reality (AR) Market, 2016 - 2028 (USD Million)
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Europe Augmented Reality (AR) Market, by Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
-
Europe Augmented Reality (AR) Market, by Offerings
- By Hardware
- By Software
-
Europe Augmented Reality (AR) Market, by Device Type
- By HUDs
- By HMDs
-
Europe Augmented Reality (AR) Market, by Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
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Europe Augmented Reality (AR) Market, by Country
- Germany
- Germany Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Germany Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Germany Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Germany Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Germany Augmented Reality (AR) Market, By Technology
- UK
- UK Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- UK Market, By Offerings
- By Hardware
- By Software
- UK Market, By Device Type
- By HUDs
- By HMDs
- UK Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- UK Market, By Technology
- France
- France Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- France Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- France Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- France Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- France Augmented Reality (AR) Market, By Technology
- Spain
- Spain Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Spain Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Spain Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Spain Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Spain Augmented Reality (AR) Market, By Technology
- Italy
- Italy Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Italy Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Italy Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Italy Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Italy Augmented Reality (AR) Market, By Technology
- BENELUX
- BENELUX Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- BENELUX Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- BENELUX Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- BENELUX Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- BENELUX Augmented Reality (AR) Market, By Technology
- Rest of Europe
- Rest Of Europe Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Rest Of Europe Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Rest Of Europe Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Rest Of Europe Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Rest Of Europe Augmented Reality (AR) Market, By Technology
- Germany
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Asia Pacific Augmented Reality (AR) Market - Segment Analysis
- Overview
- Asia Pacific Augmented Reality (AR) Market, 2016 - 2028 (USD Million)
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Asia Pacific Augmented Reality (AR) Market, by Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
-
Asia Pacific Augmented Reality (AR) Market, by Offerings
- By Hardware
- By Software
-
Asia Pacific Augmented Reality (AR) Market, by Device Type
- By HUDs
- By HMDs
-
Asia Pacific Augmented Reality (AR) Market, by Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
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Asia Pacific Augmented Reality (AR) Market, by Country
- China
- China Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- China Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- China Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- China Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- China Augmented Reality (AR) Market, By Technology
- Japan
- Japan Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Japan Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Japan Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Japan Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Japan Augmented Reality (AR) Market, By Technology
- India
- India Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- India Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- India Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- India Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- India Augmented Reality (AR) Market, By Technology
- South Korea
- South Korea Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- South Korea Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- South Korea Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- South Korea Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- South Korea Augmented Reality (AR) Market, By Technology
- South East Asia
- South East Asia Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- South East Asia Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- South East Asia Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- South East Asia Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- South East Asia Augmented Reality (AR) Market, By Technology
- Rest of Asia Pacific
- Rest of Asia Pacific Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Rest of Asia Pacific Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Rest of Asia Pacific Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Rest of Asia Pacific Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Rest of Asia Pacific Augmented Reality (AR) Market, By Technology
- China
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Latin America Augmented Reality (AR) Market - Segment Analysis
- Overview
- Latin America Augmented Reality (AR) Market, 2016 - 2028 (USD Million)
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Latin America Augmented Reality (AR) Market, by Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
-
Latin America Augmented Reality (AR) Market, by Offerings
- By Hardware
- By Software
-
Latin America Augmented Reality (AR) Market, by Device Type
- By HUDs
- By HMDs
-
Latin America Augmented Reality (AR) Market, by Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
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Latin America Augmented Reality (AR) Market, by Country
- Brazil
- Brazil Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Brazil Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Brazil Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Brazil Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Brazil Augmented Reality (AR) Market, By Technology
- Argentina
- Argentina Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Argentina Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Argentina Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Argentina Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Argentina Augmented Reality (AR) Market, By Technology
- Rest of Latin America
- Rest of Latin America Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Rest of Latin America Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Rest of Latin America Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Rest of Latin America Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Rest of Latin America Augmented Reality (AR) Market, By Technology
- Brazil
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Middle East & Africa Augmented Reality (AR) Market - Segment Analysis
- Overview
- Middle East & Africa Augmented Reality (AR) Market, 2016 - 2028 (USD Million)
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Middle East & Africa Augmented Reality (AR) Market, by Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
-
Middle East & Africa Augmented Reality (AR) Market, by Offerings
- By Hardware
- By Software
-
Middle East & Africa Augmented Reality (AR) Market, by Device Type
- By HUDs
- By HMDs
-
Middle East & Africa Augmented Reality (AR) Market, by Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
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Middle East & Africa Augmented Reality (AR) Market, by Country
- GCC Countries
- GCC Countries Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- GCC Countries Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- GCC Countries Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- GCC Countries Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- GCC Countries Augmented Reality (AR) Market, By Technology
- South Africa
- South Africa Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- South Africa Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- South Africa Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- South Africa Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- South Africa Augmented Reality (AR) Market, By Technology
- Rest of Middle East & Africa
- Rest of Middle East & Africa Augmented Reality (AR) Market, By Technology
- By Marker-Based AR Technology
- By Markerless AR Technology
- By Anchor-Based AR Technology
- Rest of Middle East & Africa Augmented Reality (AR) Market, By Offerings
- By Hardware
- By Software
- Rest of Middle East & Africa Augmented Reality (AR) Market, By Device Type
- By HUDs
- By HMDs
- Rest of Middle East & Africa Augmented Reality (AR) Market, By Application
- By Consumer
- By Commercial
- By Enterprise (Manufacturing)
- By Healthcare
- By Aerospace & Defense
- By Energy
- By Automotive
- By Others
- Rest of Middle East & Africa Augmented Reality (AR) Market, By Technology
- GCC Countries
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Key Market Dynamics
- Introduction
- Market Drivers
- Market Restraints
- Market Opportunities
- Porter's Five Forces Analysis
- PEST Analysis
- Regulatory Landscape
- Technology Landscape
- Regional Market Trends
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COVID 19 Impact Analysis
- Key strategies undertaken by companies to tackle COVID-19
- Short term dynamics
- Long term dynamics
-
Marketing Stratagy Analysis
- Marketing Channel
- Direct Marketing
- Indirect Marketing
- Marketing Channel Development Trends
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Competative Landscape
- Competition Matrix - 2021
- Company Market Share Analysis - 2021
- Key Company Activities, 2018 - 2021
- Strategic Developments - Heat Map Analysis
- Company Offering Evaluation
- Company Regional Presence Evaluation
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Company Profiles
- GOOGLE Inc.
- PTC INC.
- SEIKO EPSON
- MICROSOFT
- LENOVO
- SAMSUNG ELECTRONICS
- Apple Inc.
- WIKITUDE GMBH
- MAXST CO. Ltd.
- QUALCOMM
- TOSHIBA CORPORATION
- UPSKILL
- BLIPPAR
- VISTEON CORPORATION
- GLOBE TECHNOLOGIES
- OPTINVENT
- MAGIC LEAP Inc.
- MARXENT LABS
- LLC
- SCOPE AR
- NIANTIC INC.
- ATHEER INC.
- VUZIX
- META COMPANY
- INTEL CORPORATION
- CONTINENTAL.
- Key Primary Respondents - VERBATIM
- Discussion Guide
- Customization Offered
- Annexure
- List of Figures
- List of Tables
- List of Abbreviations
FAQ
Frequently Asked Question
What is the global demand for Augmented Reality (AR) in terms of revenue?
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The global Augmented Reality (AR) valued at USD 20.72 Billion in 2022 and is expected to reach USD 164.00 Billion in 2030 growing at a CAGR of 29.50%.
Which are the prominent players in the market?
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The prominent players in the market are GOOGLE, INC., PTC INC., SEIKO EPSON, MICROSOFT, LENOVO, SAMSUNG ELECTRONICS, Apple Inc., WIKITUDE GMBH, MAXST CO., LTD., QUALCOMM, TOSHIBA CORPORATION, , UPSKILL, BLIPPAR, VISTEON CORPORATION, GLOBE TECHNOLOGIES, OPTINVENT, MAGIC LEAP, INC., MARXENT LABS, LLC, SCOPE AR, NIANTIC INC., ATHEER INC., VUZIX, META COMPANY, INTEL CORPORATION, CONTINENTAL..
At what CAGR is the market projected to grow within the forecast period?
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The market is project to grow at a CAGR of 29.50% between 2023 and 2030.
What are the driving factors fueling the growth of the market.
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The driving factors of the Augmented Reality (AR) include
- Increasing adoption of AR technology in healthcare sector
Which region accounted for the largest share in the market?
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North America was the leading regional segment of the Augmented Reality (AR) in 2022.