Brown Sugar Market to Reach Valuation of USD 31.2 Billion by 2030 – Growth in the Usage of Confectionery Products and Increasing Awareness for Health Drives The Market

In terms of revenue, the Global Brown Sugar Market is expected to reach USD 31.2 Billion by 2030, growing at a CAGR of 8.3% from 2023 to 2030.

Market expansion is projected to be fueled by the increasing demand for convenience and ready-to-eat or easy-to-make food products, rising consumer preference for natural sweeteners, and the application of brown sugar in various food and beverage products. Also, the rising awareness about the health benefits of brown sugar, such as its low GI (glycemic in the dex) value, and its ability to improve digestion and boost energy levels, is also expected to drive market growth. The growth of the hospitality industry, particularly bakeries, and confectioneries, is expected to generate significant demand for brown sugar as it is a key ingredient in various sweet treats like cakes, cookies, and pastries. Furthermore, the increasing adoption of brown sugar in rapidly growing economies, such as China, India, Brazil, and South Africa, due to its affordability and availability, is also expected to further propel the market growth.

Key Highlights from the Report

. Based on Type, the global Brown Sugar market is divided into light brown and dark brown. Dark brown sugar is often used in baked beans, gingerbread, and other foods where a strong molasses flavor is desired.

· Based on Application, the Brown Sugar market is segmented into bakery and confectionery products, beverages, dairy products, and others. Bakery products have become increasingly important in the economic dynamics of the food and beverage industry due to the increase in disposable income of urban consumers, which has led to an increase in the demand for luxury goods such as bakery products.

· Based on End-Use Sectors, The organic Brown Sugar market can be segmented into the domestic, food industry, HORECA, and commercial market. Due to high consumption, these end users are expected to generate more valuable sales to the food industry and households, especially in the food industry in the production of pastries, sweets, yogurts, etc.

· In terms of region, Europe is expected to grow at the highest CAGR during 2023-2030. As bakery products gain popularity in the urban areas of these regions, the expansion of the domestic bakery industry in developing countries such as Europe region is likely to be a major driver of market growth in the coming years.

Market Dynamics

The growing demand from different end-use sectors and the increased expansion of the food and beverage industry in metropolitan areas has been major driver of global brown sugar. The increasing demand in urban areas, where the popularity of sweetened beverages is increasing, has increased the demand for beverages in particular. This demand is likely to remain an important factor in the Brown Sugar market in the future. In addition, the growing bakery industry and the increasing purchasing power of consumers will further increase the demand for market growth. Brown sugar's hygroscopicity and molasses content also makes it more affordable than regular sugar in the bakery industry, as the latter mixes better with raw molasses, which will increase the demand for brown sugar over the forecast period.

Growing consumer awareness about the benefits of consuming brown sugar is estimated to create lucrative opportunities for the market, further expanding the growth rate of the Brown Sugar market in the future. Brown sugar improves blood circulation and promotes the development of platelets. Compared to traditional white sugar, brown sugar has other additives such as iron, calcium, magnesium, and potassium. Many prepared foods and drinks, sauces, and marinades are sweetened with brown sugar. Additionally, market participants have come up with various strategies that offer many opportunities for growth. In order to make their products available worldwide, companies are focusing on forming strategic bonds with several global companies. To meet the needs of developing applications in several fields, companies are actively expanding their product range and raising production levels.

However, growth in the Brown Sugarmarket is expected to be limited as consumers increasingly prefer sugar-free products and are concerned about health issues such as obesity, diabetes, and heart disease. Additionally, the World Health Organization (WHO) recommends that adults and children limit sugar consumption to 10% of total calories, further limiting global demand for brown sugar. For most healthy adults, brown sugar is safe in moderation and is well tolerated. However, excessive consumption can increase the risk of diabetes, weight gain, and yeast infections, which are anticipated to challenge the Brown Sugar market during the forecast period. Apart from other constraints, the availability of substitute products in the market will also curb the overall growth of the market during the forecast period.

Europe dominated the overall Brown Sugar market in 2022, Europe Brown Sugar Market is estimated to be the most opportunistic market during the forecast period has the largest customer base and contributes significantly to the revenue of the food and beverage industry, will drive the demand for brown sugar during the forecast period. In addition, the Brown Sugar region has consistently been a growth center for the industry due to increased demand for natural and organic foods. Better lifestyle in the region and several government regulations that maintain the quality of the product are also driving factors for the Brown Sugar market.

The Global Brown Sugar Market is Segmented as follows

• Type
  • Dark
  • Light
  • Regular
• Form
  • Powdered Brown Sugar
  • Granules Brown Sugar
  • Brown Sugar Syrup
  • Brown Sugar Cubes
• Distribution Channel
  • Hypermarkets/Supermarkets
  • Convenience Stores
  • Specialty Retailers
  • Online Retailer
  • Other Distribution Channel
• End-User
  • Hotels
  • Restaurants
  • Café
  • Lounges
  • Pharmaceutical Industry
  • Residential Sector
  • Cosmetic Industry
• Application
  • Bakery Products
  • Beverages
  • Dairy Products
  • Confectionery Products
  • Medicinal Products
• Region
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

A list of the Key Players of the Global Brown Sugar Market is

Imperial Sugar (U.S.), American Crystal Sugar (U.S.), Sudzucker AG (Germany), ASR Group (U.S.), Sunshine Sugar (South Africa), Tate & Lyle (U.K.), DOMINO FOODS INC (U.S.), Garrett Ingredients (U.K.), Billington Food Group (U.K.), Organic Tattva (India), Mantra Organic (India), Nordzucker (Germany), Cargill, Incorporated (U.S.), Taikoo Sugar Limited (China), Wholesome Sweeteners Inc (U.S.) and Raizen (Brazil)

The Global Brown Sugar Market Scope can be Tabulated below