Neuriva® Introduces Groundbreaking 30-Day Brain Health Challenge

According to analysts at Vantage Market Research, the Brain Health Supplements market is anticipated to achieve USD 26.8 Billion by 2032 with a CAGR of 12.8%. Neuriva, a leading brain health supplement produced by Reckitt, proudly unveils its latest initiative, the 30-Day Brain Health Challenge, setting a new standard for cognitive wellness engagement. This innovative challenge, which is integrated into the highly popular Neuriva Brain Gym app, offers a structured regimen of daily activities & games designed to promote brain healthy lifestyles in an engaging and accessible manner.

Neuriva is a leading brand in the field of brain health supplements, which focuses on enhancing cognitive well being by developing new formulations and promoting initiatives. Neuriva aims to redefine the potential of brain health, one breakthrough at a time, by virtue of Reckitt's commitment to healthy and well being.

Building upon the recent success of the Neuriva Ultra launch, a groundbreaking brain health supplement that addresses SEVEN key facets of cognitive function in a single dose, the introduction of the 2024 Challenge underscores Neuriva's commitment to empowering consumers on their cognitive wellness journey.

The Neuriva Ultra formula, which is based on the power of ingredients like Phosphatidylserine, B Vitamins and clinically demonstrated Neurofactor™, has become a major leap forward in brain health supplements. A wide range of functions in the brain, such as memory, learning, focus, reasoning, accuracy, concentration and mental alertness are expected to be supported by this powerful combination. Notably, Neuriva Ultra's proprietary ingredient, CogniviveTM, delivers enhanced mental alertness with just one serving, as validated by clinical testing.

The importance of Neuriva's holistic approach to brain health is highlighted by Mark Pearson, Reckitt's VP of Marketing Health: “As a leading brain health supplement, it is important that Neuriva provides additional activities like the 30-Day Brain Health Challenge and wellness tips that go beyond other supplements in the category.”

In summary, Neuriva continues to pioneer advancements in cognitive wellness, empowering individuals to proactively manage their brain health through innovative supplements and engaging initiatives like the 30-Day Brain Health Challenge.